When you create website content, you need to make sure that it ranks higher in the search engine results pages. It makes sure that you receive maximum traffic to your website. Most of the people say that everything is a ranking factor. However, the truth is that Google did not confirm most of them. This is where SEO professionals come into the roleplay. They understand all the genuine ranking factors and envisages to improve them in their Best SEO Packages India. If you are one of those who do not know all the genuine Google ranking factors, you have come to the right place. We are going to cover all the factors that Google considers for SEO. They are as follows:
Backlinks:
Backlinks are the most powerful ranking factors. However, not every backlink is essential. Some of them are more powerful than others. No one still knows what makes a perfect backlink. According to Google, you must build them from other websites on the subject.
Relevance:
Google has placed its systems in a way that helps it to understand everything the searcher wants. You will need to understand this as well if you want to rank. You need to understand whether a searcher is just researching or wants to buy. Based on this, you will have to make relevant content. You need to put relevant subheads to your content, according to Google.
Freshness:
Freshness is nothing but a query-dependent factor for ranking. It is extremely powerful for all the queries that demand fresh results. If you think that freshness is a havoc deal for your keyword, you will have to update your page frequently or publish new content to keep up with the demand. A lot of Affordable SEO Packages India are there that will provide you well-written, fresh, and SEO-friendly content.
HTTPS:
HTTPS enhances the security of the visitors to the website. It has been a lightweight ranking factor of Google for almost a decade. In case your website lacks HTTPS, you will notice a "Not Secure" warning in your web browser. You may get in touch with SEO Packages India and opt for their Monthly SEO Packages India to rank higher in SERPs.
Mobile-friendliness:
Mobile-friendliness has been a vital ranking factor for several years. When Google moved to mobile-first indexing, it became a ranking factor on the desktop as well. You can make use of the report in Google Search Console to see if there are any issues.
Page speed:
Page speed is a ranking factor for several days. Google has put to use several signals for measuring page speed. It measures visual stability, interactivity, and performance of page loading. Google uses 3 metrics to do all these- CLS (Cumulative Layout Shift), FID (First Input Delay), and LCP (Largest Contentful Paint). Google demotes all the pages that deliver the slowest performances.
Conclusion:
The tech giant Google is far more intelligent than you can think of. It understands everything you want to say. It has arranged its algorithm in the right way. So, what you can do is opt for the best SEO services and offer quality content.